PRODUCT

Intro and Pitch Deck

đź’ˇ What is Halal Maps?

Halal Maps is an iOS app (currently in beta) that helps users track and share updates on the Halal status of restaurants across London. It’s designed to simplify a challenge that’s deeply familiar to many in the Muslim community: figuring out which restaurants actually serve Halal food.

đź’ˇ Idea

The idea was born from a principle I kept encountering in tech and product books — solve a real problem in your own life. So I stopped trying to build things I thought people might want, and instead paid attention to the friction I was experiencing myself.

As someone who has lived in London for over a decade and follows a Halal diet, I’ve often found it frustratingly difficult to verify whether a restaurant is genuinely Halal. Despite the city's large Muslim population and many Halal-friendly establishments, there’s no trusted or consistent source of truth. Most of us rely on a mix of Google searches, restaurant phone calls, scattered social media posts, and word-of-mouth — a process that’s inefficient and unreliable.

That’s where the idea for Halal Maps came in.

đź’ˇ Execution

It started as a small experiment. I used ChatGPT and other AI tools to build the first version — nothing fancy, just something functional. But the more I played with it, the more I realised how powerful and accessible modern tools had become. My curiosity took over, and I kept building.

By chance, I came across a startup accelerator competition. I threw together a rough pitch deck and applied. In my second-round interview, the accelerator manager told me it was exactly the kind of idea VCs were looking for: a niche product solving a real, underserved need — with no serious competitors.

I didn’t win the final round, but the experience was a turning point. It validated the value of combining my personal lived experience with a growing interest in tech. It reminded me that sometimes, solving your own problem — especially one shared by many others — can be the best way to build something meaningful.

Pitch Deck

This is the (crude) pitch deck I put together for the competition.